Write the goal down
State what should change for the business, for whom and how you will know. Vague goals produce vague projects.
Evaluate against real requirements
Score options against your own must-haves rather than feature lists, and include integration and support in the comparison.
Review after launch
Schedule a check-in a few months after go-live to compare results with the original goal and adjust.
Key takeaways
- Define the outcome first
- Score against your requirements
- Review results after launch